
The North Face Digital Campaigns
VECTIV Global Product Launch
microsite for the launch of the new VECTIV line of running shoes.
The North Face X Brain Dead
The North Face partnered with the cult streetwear brand Brain Dead for a collaboration combining TNF’s iconic pieces such as The Denali Fleece, 1990 Mountain Jacket, and The Nuptse.
Meant to “reimagine the concept of the expedition as more of a state of mind. Adventure through ideas,” we tried to create an immersive, psychedelic digital world where a user could “explore” various chapters of the story and purchase along the way.
Futurelight Global Product Launch
In 2019 The North Face introduced a brand new waterproof, breathable fabric called FUTURELIGHT. Developed to answer the inherent issues with the industry standard fabric Gor-Tex, namely breathability, softness, and flexibility while maintaining a high degree of water resistance.